
Koyoti Small Business Podcast
While Koyoti Inc. is a marketing and design studio here in Toronto, we’re going to try to go beyond our own comfort zone and talk about all elements that pertain to Small Businesses. From social media marketing to book keeping; and from sales to mental health.
Podcasting since 2021 • 110 episodes
Koyoti Small Business Podcast
Latest Episodes
Conquering Brand Beasts - Marketing Strategies in Fast Food
SummaryIn this episode, the hosts discuss the competitive landscape between Wendy's and Burger King, exploring their marketing strategies, social media presence, and community engagement. They highlight how Wendy's has successfull...
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Season 4
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Episode 9
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50:32

Resource Library - Brainspotting As A Form Of Healing
SummaryIn this episode of the Coyote Small Business Podcast, host Thomas discusses the importance of mental health for small business owners with expert Jennie Hays. They explore the innovative technique of brainspotting, which h...
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Season 4
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Episode 8
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58:39

Conquering Brand Beasts - Brand Identity Within Coffee Culture For Small Business
SummaryIn this episode of Conquering Brand Beasts, Thomas and JCC delve into the coffee culture, focusing on the giants Starbucks and Tim Hortons. They explore personal experiences with coffee, the evolution of coffee culture, and...
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Season 4
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Episode 7
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1:05:48

Yips, Pips, and Yaps - Crisis-Proof Your Brand: The Tylenol Playbook for Small Business
SummaryIn this episode of the Koyoti Small Business Podcast, Thomas discusses the Tylenol crisis of 1982, where seven people died after consuming cyanide-laced Tylenol. He highlights how Johnson & Johnson's response to the cri...
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Season 4
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Episode 6
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14:32

Resource Library - Building Authentic Connections in Digital Marketing
SummaryIn this episode of the Koyoti Small Business Podcast, host Thomas speaks with digital strategist Dina Ross about the importance of digital strategy for small businesses. They discuss Dina's background in media and journalis...
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Season 4
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Episode 5
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1:03:08
